A definitive reference to the theory and practice of pricing across industries, environments, and methodologies. It covers all major areas of pricing including, pricing fundamentals, pricing tactics, and pricing management.
The Oxford Handbook of Pricing Management
R809,13
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| ISBN | 9780191634277 |
| Number Of Pages | 0 |
| File Size | 16.71 mb |
| Format | EPUB |
| Published | 07-06-2012 |
