Clayton Christensen, Jim Collins, Malcolm Gladwell, Michael Porter, Kim and Mauborgne, Richard Rumelt… These are just some of the gurus featured in this 20-minute speed-read on the biggest movers and shakers in strategic thinking.
Quick, fun, self-contained… This is the perfect way to get a solid grounding into management literature without the backache.
The FT Guide to the Gurus: Strategy is structured into four areas, each of which contains ideas from four to six pathbreaking strategy gurus:
- Goals and Objectives
- Business Strategy
- Corporate Strategy
- Innovation
Learn more about their big ideas and find out how they can change the way you do business today.
