Research Methodology 2e: Business and Management Contexts

Research Methodology: Business and Management Contexts 2e provides students with a clear conceptual framework for conducting research in a step-by-step manner. While the textbook is pragmatic in its approach and acknowledges the South African context, it also equips students with different research traditions and methods. The textbook ƒ?? based on a widely respected international title ƒ?? follows a problem-solving approach, which is suitable to current global and local business environments.