The future of business technology
This book examines the exciting new technologies that will soon be entering the workplace. The experts from the Kellogg School of Management offer a uniquely business-oriented approach and perspective on the subject. The editors provide not only an overview of the lure and promise of these domains but also a rich account of the business propositions underlying the commercialization of these efforts. There is also a discussion on alternative business models surrounding each technology as well as on the sources of value creation and those who will benefit from it.
Kellogg on Technology & Innovation
R552,44
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ISBN | 9780471273080 |
Number Of Pages | 368 |
File Size | 1.94 mb |
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Edition | 1 |
Published | 16-06-2003 |